The social media site would try to take the pressure off users by removing the like counter, which testing began as early as 2019 in Canada and later in other countries. Several mental health experts have argued that disclosing likes can lead to increased anxiety, one of the most significant negative effects of social media.
The point of the change is that during the upcoming posts in the feed, it doesn’t show exactly how many likes a post has received: it’s just that someone likes it and even others. At the same time, users can, of course, see how many likes they have received for their photos.
After two years of development, Instagram has made this feature available to its users worldwide.
According to experts, if the social media site removes the pressure to post perfect content and you can see the competition among influencers, everyone will start producing content more freely and creatively and will post more than once.
That is, it is much freer, calmer, and pressure-free to share images again on Instagram, communicate with followers, and thus produce much more real and direct content for ourselves and others.